Many companies still use sales methodologies rooted in the 80s. But the most successful have adopted a sales process anchored around the buyer’s journey.
Most sales initiatives lose momentum after a short time. Are Senior Leaders visibly involved? Does the enablement initiative feel like leadership priority?
The fact is most sales initiatives don’t stick. The launch goes well, but soon the tyranny of the urgent takes hold. Equip managers in these 3 key areas.
As a sales enablement leader, there are certain actions you must take when it's all hands on deck. To bring the ship back on course, you need a plan.
Sales Enablement leaders must align multiple functions, including Product, Marketing & Sales. Busting functional silos & spanning boundaries is hard work.
We started the year with a great Sales Kick Off event. What can we do now to ensure our initiative doesn't get knocked out? Start with these Three Keys.