Sales Enablement
Now is the Time to Rediscover Your Customers
The market is shifting. Projects are moving forward. Learn how to enable your sales team to take advantage of these changes.
Sales Enablement
The Sales Transformation Dilemma – To Tweak or To Transform?
Does your sales force need a transformation? We provide key considerations and sales force assessment to help answer this for your organization.
Sales Enablement
How to Navigate Today's Buying Dynamics
Today's organizational decision-making has dramatically changed. Learn more about the new buyer reality and how your reps should respond to close deals.
Sales Strategy
7 Steps to Sales Force Transformation: Building Your Case for Change
We’ve identified six core components of common customer-facing sales strategies that should be applied internally in selling a sales transformation.
Sales Strategy
7 Steps to Sales Force Transformation: Drivers of a Transformation
The drivers of a sales force transformation often vary across companies and industries, but at the highest level, they fit within several defined categories.
Sales Enablement
Descartes Philosophy: Applied to Modern Sales Challenges
A recent experience attending a flawless virtual conference with 8000 attendees proves that organizations can indeed reimagine and execute what's possible.
Sales Enablement
4 Lessons After 6 Months and 100+ Hours of Virtual Sales Training
After 6 months of delivering 100+ hours of only virtual sales training for clients, our Symmetrics Group team regrouped to reflect on lessons learned.
Selling in Uncertain Times
Your Sales Compensation Toolkit for Navigating COVID-19
There are many options to address sales compensation risks during this pandemic. These options span from low cost to minor tweaks to radical overhauls.
Sales Enablement
7 Hard Truths About Selling Value
Sales teams are continually torn between “we need to sell value” and the customer’s feedback of “we can’t spend that”. Here's how to address it.
Selling in Uncertain Times
What Does Sales Enablement Do During Our Current COVID-19 Situation?
With live meetings and other programs on hold, sales enablement needs to refocus and re-prioritize. Here are the vital few actions that matter most now.
Strategic Sales Comp
Sales Compensation: Adapting to a New Normal During COVID-19 Changes
Comp and goals are two of the most critical levers at your command in driving sales behaviors. They take on even greater importance in times of crisis.
sales leadership
Guiding Your Sales Team During COVID-19: What Every CRO Needs to Know
Out of periods of uncertainty, there will be winners and losers. Some sales teams will embrace uncertainty and crush their number. Others will be crushed.
sales training
Onboarding A New Salesperson: The Mistake that Lengthens New Hire Ramp
Onboarding a new salesperson is at the top of the “to-do” list for any business that invests in sales enablement.
Sales Enablement
The Most Impactful Sales Enablement Action You’re Not Taking
Your sales reps’ biggest enemy is time. A typical week for a rep includes many time burdens, yes – even sales enablement programs.
Sales Messaging
Rethink Your Definition of a Deal Champion
The concept of deal champion, advocate, or coach has been around a long time. Without question, they're the most important person in modern deal strategy.
sales leadership
Why Your Cross-Selling Strategies Aren't Working
Every sales leader has the same complaint: Our reps can't sell other products to current customers. Addressing this takes much more than product training.
Sales Enablement
Creating a Customer for Life in Volatile Times
What if today, you had the means to create relentless, enduring loyalty that your customers will talk about 5 or 10 years from now? Learn how to do it.
Sales Training
Sales Team Support: How to Support Your Teams During a Slowdown
This is a year of maximum risk and uncertainty. Your sales team needs the support to be able to navigate and help their customers through this period.
Sales Enablement Planning
Sales Enablement Ideas: 5 Things That Won’t Happen in 2020
Time for a reality check. There are many sales enablement ideas that will fall short in 2020. Here’s a list of 5 things that won’t likely happen next year.
sales kickoff
The Agenda Item Missing from Your Sales Kick Off (SKO)
A great SKO can set your team up for success. Unfortunately, too many Sales Kick-Offs don't include the critical skills modern sellers need to win.
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